GOT PLANS FOR JULY 4th?
The Essence Music Festival will host some of the world's top brands and deliver a jammed-packed weekend of interactive fan experiences and excitement, starting with the NEW Princess of Southern Soul--Gina Brown.
Don't miss your chance to watch the pages of Essence Magazine come to life as fans engage with editors, A-List celebrities and the some of the "biggest names in news and entertainment!"
(New York, NY)—There are less three weeks to go until the nation’s largest African American gathering of music and culture converges upon the city of New Orleans from July 4-7. This year, the 19th annual ESSENCE Festival features a musical line-up that is second to none, including Beyoncé, Maxwell, New Edition, Charlie Wilson, Brandy, Jill Scott and more. Attendees can also expect appearances from world-renowned speakers, authors, innovators and celebrities for the ESSENCE Empowerment Experience, as well as an opportunity to engage with the world’s most esteemed brands.
Top global brands will come together for a weekend of great music, rich cultural experiences, delicious samples, make-overs, vehicle test drives, celebrity meet and greets and more. From Presenting Sponsor Coca-Cola to major sponsors Walmart, Ford, McDonald’s, My Black Is Beautiful, Verizon and State Farm fans will experience unmatched consumer engagement each day at the Ernest N. Morial Convention Center and throughout the city of New Orleans. Official sponsors MSNBC, Coors Light, TV One and Visa Prepaid will also turn up the heat with even more innovative and exciting ways to connect with Festival-goers.
"VISION/VOICE/VARION" will be front row and center stage as The 19th Annual Essence Festival hosts some of the 'worlds top brands and delivers a jammed-packed weeked of interactive fan experiences and excitement. For the first time ever, VVV will bring you the 4th of July "Family Reunion Day!" One of the featured artists will be none other than Vision/Voice/Varion favorite Gina Brown. Gina joins Doug Fresh, Tweet and dozens of other nationally renowned recording artist on Independence Day. The variety of music promises to be a "blast" for the entire family to enjoy.
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| New Orleans Own--Gina Brown |
The ESSENCE Center Stage in the Convention Center is at the epicenter of everything Hot Right Now at the ESSENCE Festival throughout the weekend. Attendees will connect with our ESSENCE editors and favorite celebrities who will be on full display on the ESSENCE Center Stage each day. Our exclusive category, vendor and media partner participants will have an opportunity to interact with the ESSENCE reader and showcase their brand message through live moments. In addition, our attendees will have a chance to engage with celebrities and personalities in the Fan Zone as well as buy official merchandise, ESSENCE subscriptions and official ESSENCE branded photos.
